Delivering fieldwork since 1996

Rebecca (Becky) Belton

Associate Director

Born and raised in Balham, and a true South London devotee, Criteria managed to coax Becky North of the river in 2014.

Becky graduated with a degree in Philosophy from the University of Birmingham, and initially joined our admin team before moving to project management in 2015. Becky is now an Associate Director and manages a team of project managers.

Becky is the resident consumer expert and go-to for advice on all things fashion, make-up, and alcohol, three of her favourite things! She loves designing screeners and regularly pulls together projects with minimal lead time.

When not working Becky can usually be found wining and dining around (South) London, relaxing to a true crime documentary or spending time with her three nieces.